Google Adwords - 2006/12/31 02:48Well I'm about to set up Google Adwords for this site, mostly because I want to try using it. I have a pretty good idea of what the ad will say. my major concern is that my ad will come after all those irriating scam websites about "making money online".
Anyway I'm going to start advertising with a really low daily budget, and increase it to see how much it costs to actually get some traffic. I don't really imagine it will get people to join the site, that is more likely to come from web dev forums and word of mouth...hopefully.
anyway, it should be interesting to see how much it costs to beat the scams! if anyone has any experience with this & advice please feel free to share!
cheersregards, pixelPruner
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lapsaJ
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Re:Google Adwords - 2006/12/31 02:55If you start with a low budget you won't get many clicks. For one of my sites I had £5/mth budget and it has had one incoming click over the past few months!
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pixelPruner
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Re:Google Adwords - 2006/12/31 03:08well i think i started with £15 monthly, but it is really just to see what it takes to beat the scammers. I can't imagine it will benefit the site greatly without putting a huge amount of money in and i can't afford to do that!regards, pixelPruner
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ljk19
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Re:Google Adwords - 2007/01/03 00:47I agree - I don't have my own website yet, but as an average internet user who does frequent Google fairly often, I can say that I almost never click on the ads they have on the side. Usually I'm using Google for a specific purpose - searching for information, etc. - and clicking on the side ads takes time away from my getting what I need to get finished. What does everyone else think?
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pixelPruner
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Re:Google Adwords - 2007/01/03 02:16From my point of view, I don't have a problem with clicking one of the links. However I know that the majority of the time I am pretty unlikely to come accross a decent website. More and more there are scams of those annoying Google ad sites there.
To be honest I search with Google less and less. With amazing websites like the Wikimedia ones I can often go straight where I need. I only really use it to find something very specific that I just don't know the URL for. This, of course, means I won't click the ads.
So maybe private advertising is the way to go?
To back up what you said, I've just checked my adwords stats for this site - 1,000+ hits on my ad, NO clicks!!!
And the ad sells the site pretty well.regards, pixelPruner
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lapsaJ
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Re:Google Adwords - 2007/01/03 02:16Ad integration is important. People may click the ads by accident then. I admit I do that a lot of the time - and sometimes end up on a page that interests me. For example on www.thewebregister.org, underneath the categories I'm working on it so that the ads blend in. Nowhere near finished yet but I'm just looking into!
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pixelPruner
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Re:Google Adwords - 2007/01/03 02:23There was a dreadful example of that, where a website had those one word Google ads (normally four in a row i think), wish I could remember the URL. Anyway the site was arranged so the links looked like the four tabs at the top - i.e. the main navigation.
Of course I clicked on one. And immediately left the website. So is it beneficial? On a community website like this? no. On a rubbish website, probably! regards, pixelPruner
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lapsaJ
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Re:Google Adwords - 2007/01/03 02:28I hope you're not trying to make out my website is rubbish. I get returning traffic regardless.
More traffic + more earnings = Good website.
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no I wasn't saying that to be honest, your site is only borderline rubbish
The one with Google ads for a navigation WAS rubbish!regards, pixelPruner
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ljk19
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Re:Google Adwords - 2007/01/04 16:15pixelPruner wrote: To be honest I search with Google less and less. With amazing websites like the Wikimedia ones I can often go straight where I need. I only really use it to find something very specific that I just don't know the URL for. This, of course, means I won't click the ads.
From my experience in talking with different people, it does seem like the more experienced, computer-savvy types are getting away from Google and trying out newer search engines. Since that's probably the bulk of the people you are trying to reach through this website, Google Ads may not be the way to go. Just a thought.
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